Hi All! Here is my weekly letter discussing mental models, performance, business and entrepreneurship. If you love this content (please share it), but also… Start here > https://stan.store/scottdclary Check out my Podcast, connect with me on YouTube / Twitter, and read my Weekly newsletter.
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Every self-help guru and Instagram therapist preaches the same message: be kind to yourself, practice self-compassion, and celebrate small wins. And sure, there's value in not being overly critical. Nobody wants to spiral into self-hatred or paralysis. But what if I told you that being harder on yourself is actually the key to freedom? Here's what most people miss: the most successful people in any field are simultaneously confident in their abilities and brutally honest about their shortcomings. Think about that for a second. Can you imagine how freeing it feels to already be successful and still know, deep down, that you're nowhere near your potential? That's not depressing. That's exciting. Because when you're genuinely successful, you no longer need to protect your ego. You don't need to defend your current position. You can look at yourself with crystal clear vision and think "I'm good, but I could be so much better." Most people never experience this freedom because they're trapped in a prison of their own making. They're stuck defending their current level of achievement. Protecting their ego. Making excuses for why they haven't progressed further. Mediocrity isn't a position - it's a mindset. And the mindset comes from a deep fear that if we acknowledge our shortcomings, we'll feel worse about ourselves. So we settle into comfortable patterns, telling ourselves we're "doing our best" when we know we're not. But here's the thing about potential: it's like a muscle. The more you push against it, the more it grows. The moment you stop pushing, it starts to atrophy. Bodybuilders KnowThe bodybuilding community understands this better than anyone, because they can't hide from the mirror. There's a saying in bodybuilding circles (pre-competition): you're always fatter than you think you are. It sounds harsh. Maybe even toxic to outsiders. But there's profound wisdom here that goes way beyond physique. It's about seeing yourself with uncompromising clarity. Just like you can't argue with your reflection, you can't argue with reality. When you're standing on stage at 5% body fat, striations showing everywhere, most people would call you shredded. But the elite? They're analyzing every minor flaw. Every slight imbalance. Every area that could be just a bit tighter. Not because they hate themselves – but because they respect their potential enough to be honest about it. This isn't body dysmorphia - it's the relentless pursuit of excellence. The moment you stop defending your current level is the moment you start transcending it. Just like every rep builds muscle, every honest assessment builds excellence. Your workouts become more focused because you stop pretending that "feeling tired" is a valid excuse. Your nutrition gets dialed in because you stop lying to yourself about "just one cheat meal." Your recovery becomes sacred because you finally admit how much sleep you really need. You're never satisfied with "good enough" because you've tasted what lies beyond it. Entrepreneurs Live ItTake this same uncompromising vision and apply it to business. Just like a bodybuilder can't argue with the mirror, an entrepreneur can't argue with the market. Every project you undertake will take three times longer than you think. Every marketing campaign will require more iterations than you planned. Every product launch will need more refinement than you expected. And pretending otherwise isn't optimism – it's delusion. The entrepreneurs who make it aren't the ones who nail everything on the first try. They're the ones who expect it to be hard and keep pushing anyway. They're the ones who look at their first prototype the way a bodybuilder looks in the mirror: with appreciation for progress, but crystal-clear vision about what needs to change. Think about that startup you've been planning. You probably have a timeline in your head. Double it. Then double it again. Not because you're going to work slower, but because doing things right takes time. Because you're finally being honest about how much refinement excellence requires. Just like every failed rep makes you stronger, every setback makes you smarter. This isn't pessimism - it's strategic realism. When you embrace how hard the journey will be, you stop getting discouraged by setbacks. They're not setbacks anymore. They're the process. The Universal TruthAt the end of the day, you're not as good as you think you are. At anything. Your communication skills? Not as refined as you believe. Your work ethic? Probably not as strong as you tell yourself. Your talents? Still mostly untapped. But here's where it gets interesting. This reality check isn't meant to discourage you - it's meant to excite you. Because if you're not as good as you think you are, that means there's so much more room to grow. The gap between where you are and where you could be is your opportunity. The Liberation ParadoxThe moment you stop defending your current level, something magical happens. The energy you were using to maintain your self-image gets redirected into actual improvement. Think about how much mental energy you spend:
What if you took all that energy and poured it into getting better instead? True freedom comes when you stop needing to be "good enough" and start embracing being not good enough yet. It's like taking off a heavy backpack you didn't even know you were carrying. The weight of maintaining your self-image drops away, replaced by the lightness of pure potential. Making It PracticalBeing harder on yourself doesn't mean beating yourself up at 2 AM about past mistakes. It means looking at your day and asking "Where did I let myself off easy?" When you finished that project early? Maybe you could have added another layer of polish. When you hit your sales target? You probably could have made ten more calls. When you felt tired at the gym? There were probably two more reps in you. The key is to separate your worth from your performance. You're not a bad person for having room to improve. You're a human with unlimited potential who's choosing to see reality clearly. It's not about punishment - it's about possibility. The most successful people I know aren't walking around in a cloud of self-hatred. They're energized by their potential. They're excited by how far they still have to go. Because here's the truth: the moment you think you've "made it" is the moment you start declining. But when you embrace being harder on yourself, every day becomes an opportunity. Every mistake becomes data. Every setback becomes feedback. And suddenly, you're not trapped by your current capabilities. You're not defensive about your flaws. You're just getting started. That's real freedom. Not the freedom to be comfortable, but the freedom to grow without limit. The freedom to look in the mirror and say "I'm not good enough yet - and that's exactly why I'm going to win." – Scott Other Partners (They Have Some Special Offers For Readers.. Check Them Out)
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