Humans First, Marketers Second

Covid-19 has made us realize one exceptionally important thing which has permeated all sales, marketing and commercial efforts since we…

Covid-19 has made us realize one exceptionally important thing which has permeated all sales, marketing and commercial efforts since we were initially affected by the pandemic.

We seemed to have forgotten that in marketing we needed to be humans first, marketers second. Covid-19 brought all-time high unemployment and layoffs, along with billions in lost …