Scott's Newsletter

Scott's Newsletter

AI Isn’t Stealing Your Creativity (It’s Revealing You Never Had Any)

If AI can do what you do, you were never creating. You were executing.

Scott D. Clary's avatar
Scott D. Clary
Oct 01, 2025
∙ Paid
38
1
Share

If you love this content (please share it), but also check out my Podcast & connect with me on YouTube / Twitter.

If you’d like to listen to this instead of read it, scroll to the bottom for a voiceover.


Every creative I know is having the same crisis.

They open ChatGPT. Type in a prompt. Thirty seconds later, it spits out something that took them three hours last week.

And the worst part isn’t that AI can do their job.

It’s that they can’t explain why their version is better.

Artists are panicking. Writers are protesting. Designers are furious. The narrative is everywhere: AI is stealing our creativity, destroying our craft, making us obsolete.

But here’s what’s actually happening.

AI isn’t stealing anything. It’s holding up a mirror. And most people don’t like what they see.

Because if a machine can replicate what you do in 30 seconds, maybe what you were doing wasn’t as creative as you thought. Maybe you were following a process you absorbed from everyone else. You just didn’t realize it until something could do it faster.

This isn’t an attack. I spent two years in that exact position before I figured this out. But if you’re feeling defensive right now, that reaction is worth examining.

Keep reading with a 7-day free trial

Subscribe to Scott's Newsletter to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Scott D. Clary
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture